Jessica Watson is the CEO and Creative Director of Points North Studio, a graphic design studio based in Baltimore, MD USA. She is a Brand and Communications Strategist who partners with CEO’s, executives and entrepreneurs to transform them from where they are into where they want to be. With over a decade of experience working in marketing for diverse companies, global foundations and startups, Jessica knows what truly drives brand loyalty and conversions—and it’s not about jumping on the bandwagon of the latest trend, it’s about the passion you have for your work and how well you connect with the people you serve.
Though based in Baltimore, Jessica is a digital nomad and has worked remotely from South Africa, Morocco, Portugal, Spain, and Croatia. Her desire to work while traveling began in 2013, when she spent a year on the road, residing in a different US city each month while seeing the country.
Jessica has landed coverage in several print and broadcast outlets, including ABC2 News, FOX 45, The Baltimore Business Journal, Baltimore Magazine, CityBizList, MyCity4Her, and The Baltimore Sun. She is the co-founder of Baltimore Womxn in Tech. Additionally, Jessica is big on giving back to her community. She hosts the global campaign 28 Days of Kindness every February, and the Have A Nice Day Project, a quarterly community gathering in Baltimore where people write positive messages on coffee cup sleeves that are then donated to local cafes.